Week 6 (MKTG 348 OL) - Try SEO
In order to get more practice with SEO you can start off by doing simple things like creating a blog post. By doing this you will learn that you have to come up with good content when writing your posts and picking good keywords for searches. You can create your blogs on blogger.com and once you have started your account you can go through the website and explore its tools. There is a tab that is called search description where you can put in keywords, so when people search using those keywords your blog will appear. To go further into trying SEO out you can create campaigns on Google AdWords. On here you can create ads for your business. You will have to put in some money to keep your ads running on Google though. It has a bit of the same concept as the blogs, you can put in certain keywords so that when a person does a search using one of your keywords your ad will appear. There is more to it and you can do more research on it by doing your own campaign and exploring AdWords. Lin...